So, you’ve made the decision to give networking a go, great move. Whether you’re looking to grow your business, find support, or just meet people who “get it,” stepping into the world of networking is a positive first step. But now what? What do you wear? What do you say? How often should you go? Don’t worry, we have got you covered.

What Should I Wear to a Networking Event?

There’s no one-size-fits-all answer, but the general rule is to feel confident and comfortable. Most networking groups, including Synergy, are pretty relaxed. Smart casual is usually perfect. You don’t need to wear a suit unless it’s your thing.  Some people wear branded wear m.ost do not.  Just aim to look tidy and approachable, like you’re heading to a client meeting, not a job interview.

How Do I Prepare for Networking?

You don’t need a full strategy, but a little prep helps. Bring some business cards if you have them, know your social handles or website, and be ready to talk about what you do in simple terms. Most importantly, be curious about other people too. A quick scroll through the event page on NetHub or Eventbrite might show you who else is attending, so you can spot some familiar faces or businesses you’d like to chat with.

How Do I Present at a Networking Meeting?

Most groups offer a chance to introduce yourself, usually 30 to 60 seconds. No need for a script just say your name, your business, and a little about who you help or what you offer. If you’re stuck, try this format: “Hi, I’m xxx from xxx. I do xxxx.” Simple, clear, and easy to remember.  If you are more comfortable to read from a script do that too.

It’s also worth knowing that presentation styles vary across groups. Some have strict 60-second formats that are fast-paced and formal. Synergy takes a different approach. We offer a relaxed three-minute slot where you’re guided with gentle questions to help you fill your time confidently, no stopwatch, no stress. It’s about helping you feel heard and supported, not put on the spot.

How Do I Sell Myself Without Feeling Pushy?

The secret? Don’t try to “sell” at all. Networking works best when you focus on relationships, not transactions. Be helpful. Be interested. Share your story. People buy from people – and the more authentic and supportive you are, the more likely it is that business will follow naturally. At Synergy, we always say: be yourself, be kind, and business will come.

Should I Network with Big Businesses or Small Ones?

Both! Don’t assume a solo entrepreneur can’t connect you to bigger opportunities, or that a larger company won’t be approachable. Great contacts come in all sizes. What matters more is attitude: are they open, engaged, and looking to connect? If so, they’re worth getting to know, regardless of business size.

How Can I Be a Good Networker?

It’s not about working the room or collecting the most business cards. It’s about listening, remembering names, following up, and showing up. Being a good networker means being consistent, helpful, and present. Support others, celebrate their wins, and be someone people are happy to see walk into the room.

How Often Should I Go Networking?

There’s no strict rule, but once a month is a good place to start. Some groups meet weekly, which can work well if you want to build momentum quickly. Synergy meetings are monthly,  giving you plenty of time to follow up, reflect, and stay balanced without it becoming overwhelming. The key is consistency. The more often you show up, the more natural it becomes and the more memorable you’ll be to others.

Should I Only Network Within My Industry?

Not at all. In fact, some of the best conversations happen between people from completely different industries. You never know who someone knows, or what you might learn from someone outside your usual bubble. Of course, networking with peers can still be valuable too. It’s all about balance.

What Should I Say When I’m Networking?

Start simple. Ask someone what they do, how long they’ve been in business, or whether they’ve been to this group before. Share a bit about yourself too, but don’t feel pressure to lead with a pitch. Good networking feels like a natural chat, not a sales call. And if you’re nervous? Just say so. You won’t be the only one.

How Can I Meet Good Contacts Through Networking?

The best contacts aren’t always the ones handing you a lead on day one. They’re the people who stay in touch, introduce you to others, or invite you into new opportunities over time. Focus on building genuine relationships. Follow up after the event with a quick message or connect on LinkedIn. Keep showing up, and the good contacts will come.

Conclusion

You’ve already made the hardest decision, showing up. Everything else gets easier with time. Whether you’re new to business or simply ready to grow your network, the next step is just finding the right room to walk into.

Synergy runs relaxed, welcoming business networking events across Kent, including Whitstable, Ashford, Tunbridge Wells, Herne Bay, Maidstone, Medway and Dartford. We keep things friendly, structured but not stuffy, and focused on real relationships that help your business grow.

Find your nearest meeting on NetHub, and come say hello. You don’t need to have it all figured out – just be ready to connect. We’ll take it from there.

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